I've been asked a few times recently what my 'marketing plan' is at the moment, and what I'm planning moving forwards, so I thought I'd share that here with you guys - as you know I like to try to give you an insight behind the scenes....
Here's the secret:
I don't have one.
I'm sorry if you were looking for a magic answer - but my 'plan' is just a combination of a few things:
I can't actually emphasis the 'Being human and normal' bit enough. There are so many artists out there, doing the same thing - leaving other people to run their social media - and you know what - THEY ALL LOOK THE SAME. Where's the Unique Selling Point in that? Surely if you're interested in an artist and you can get online and literally chat to them, that makes it amazing, that makes a CONNECTION.
Sure, if you're a multi platinum selling massive band like Foo Fighters of something, you can probably scrub what I'm saying, but then you're unlikely to be reading my blog... But for us small fish in big ponds - make yourself unique, do you, thats the best tip I can give. You'll know whats right, follow your gut, don't be a dick and show off what makes you individual.
Hugs, love and sunshine,